Already an artist admired for both his searing social commentary (see the breakthrough hit ‘Blood // Water’) and heart-breaking true life stories (the fan memorial ‘Heather’), grandson is going darker, harder and more uncompromising than ever before as he prepares to release his third full-length album INERTIA.
INERTIA is the sound of grandson becoming lean and ferocious. The overarching theme is a clamour for what he calls a “growing need for class solidarity that can be achieved by seeing that across any political spectrum, people stand to benefit from the consolidation of power in the hands of the many against the few.” That concept is set to music which pumps the heart before engaging the mind: colossal heavyweight riffs, raging, blood-vessel busting raps, soaring hooks, and the philosophy that music that fights for social justice should sound like a rallying cry.
grandson’s ambition for INERTIA was to pack it full of songs that demanded a place on future setlists. As such, it’s an album that grabs you by the throat and doesn’t let go, defined by full-throttle blasters, punchy rap-rock grooves, and more. INERTIA is a different path to walk that will ignite mosh pits while provoking further examination of its themes, and one in which American politics is the context to connect with a broader, progressive international audience. “So many people are fighting for different things,” he concludes. “I believe that finding connection with one another, through music or otherwise, and making collective demands for a brighter, better future, can lead us to a more holistic way of living, thinking, and consuming. It all starts with a cathartic release of energy. Meet you in the pit.
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